Market analyst Consumer Intelligence Research Partners (CIRP) recently published its analysis of Apple's sales for the fiscal quarter that ended on the 24th of September — two weeks after the iPhones started selling. Well, in those two weeks, the iPhone 7 and iPhone 7 Plus managed to make up for 43% of total US iPhone sales for the whole quarter. In other words, in 14 days, they sold almost as much as the rest of the available iPhones sold for the whole summer (July – September).
According to the stats, most of the iPhone 7 and iPhone 7 Plus buyers are upgrading from the iPhone 6 / 6 Plus combo, adhering to the 2-year upgrade cycle. The new phones don't seem to be dragging a lot of Android users on board, at least for now — only 9% of iPhone 7 units were sold to ex-Android customers. However, around 20% of other iPhone sales in this quarter came from Android users.
CIRP iPhone 7 sales analysis
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